Motivation And Emotion Of Social Needs - 1531 Words

On the other hand, social needs are another aspect of human motivation and emotion that is vital to the workings of intrinsic motivation. Social needs are implicit needs that are acquired through the development of socialization that inherently activates an emotional responses due to experiences (Hunt, 2015d). This is significant to motivating human behavior in that one’s social needs are not expressed until there is an experience that can satisfy their achievement, affiliation, or power. Thus, the social needs are reactive because of their nature to influence perceptions, emotions, and behavior (Hunt, 2015d). For each facet of social needs, there are specific social incentives that can trigger the activation of these implicit needs. In consequence, these experiences can motivate the emotional and behavioral potential of an individual depending on what motive is the origin (Hunt, 2015d). The first social need, achievement, is a driven personal act demonstrating one’s co mpetence. The second, affiliation, is activated by the opportunity to gain the approval of others in order to gain a secure relationship that pleases others. The third, power, is simple in that its social incentive is having an impact on others. (Hunt, 2015d). In each of these, there is a tendency to approach or avoid depending on the conditions that may or may not satisfy the social need. For achievement, conditions that are able to satisfy this need are moderately difficult tasks that optimize success, aShow MoreRelatedThe Theory Of Emotion By James Lange Theory And Cognitive Appraisal887 Words   |  4 PagesEvery human experience different emotions in one single day. Emotion is a complex psychophysiological experience of an individual as a result of his interactions with the environment. Emotion involves feeling, thinking, activation of the nervous system, physiological changes, and behavioral changes. Different theories exist regarding how and why people experience emotion. Th ese include the James-Lange theory, Schacter and Singer’s two-factor theory and Cognitive Appraisal. The first theory, James-LangeRead MoreMotivation And Emotion And Emotions Essay1475 Words   |  6 PagesMotivation and emotion are closely linked concepts that affect behaviour. Motives affect emotion and emotion has related motivational properties. Motivation is defined as a reason or reasons for acting or behaving in a certain manner as it gives directions to our emotions, feelings and actions. Similar to motivation, emotions also activate and affect behaviourisms but emotion is rather a more subjective, complex experience resulting in behavioural changes. (Quizlet.com, 2016) (Alleydog.com, 2016)Read MorePersonal Statement On Emotional Intelligence1593 Words   |  7 PagesUniversity Canada West Professor: Dr. Michele Vincenti MGMT601 Leadership in the Global Context 16th January 2017 Abstract The paper discusses about the emotional intelligence, which has various factors. The factors are self awareness, motivation, self regulation, social skills and empathy. In case of effective leadership, these factors plays major role. However, emotional intelligence is teachable to improve the personal skills and personality. A person with proper emotional intelligence has the abilityRead MoreHow Emotions Are Influenced By Emotion Essay1332 Words   |  6 PagesEmotions are our feelings; it helps us describe the way we feel. We use our emotion to describe how we feel about one another. It plays an important role on how we behave and think. The brain process emotions by using the amygdala which is where the region of the brain controls emotion and where the neutral pathways avoid passing through the amygdala which is responsible for thinking. We can express our emotions in different ways, in 1972, a famous psychologist Paul Ekman, discovered a couple ofRead MoreEmotional Intelligence : An Essential Quality For All Managers1371 Words   |  6 Pagesother people’s emotions, to differentiate between feelings, and to use emotional information to guide thinking and behavior (Goleman, In Wikipedia The Free Encyclopedia Online., (n.d.)). Emotional intelligence is an essential quality for all managers to be exceptional leaders. According to Daniel Goleman, there are 5 components of emotional intelligence, self-awareness, self-regulation, internal motivation, empathy, and social skills. Recognizing your own emotions as well as the emotions of othersRead MoreThe Theory Of Social Psychology1551 Words   |  7 PagesSocial psychology seeks to identify and understand how society (i.e. family, community, sub groups, and peers, etc.) influences thoughts, feelings, and behaviors of the individual. Within the realm of social psychology, two prominent theorists emerge, Albert Bandura and Bernard Weiner. Both theorists have made great impacts within their fields, determining and describing cause and effect of social influences on the individual’s behaviors, but more importantly, how external contributors manifest intoRead MorePsychologist Abraham Moslows Theory Of Abraham Maslow1436 Words   |  6 PagesPsychologist A braham Maslow formulated a theory of hierarchy of needs, according to Saul McLeod for Simply Psychology. This theory outlines various physiological and psychological needs in a pyramid-style hierarchy of importance. Maslow believed that people are generally motivated by their needs. After a person meets the basic physiological needs required for living, next come the needs for security, love/belonging, esteem and self-actualization, according to Psychology Today. Security of body, employmentRead MoreThe College Educational Experience Is Both Highly Challenging And Demanding1521 Words   |  7 Pageslevel of success, students need to be at their â€Å"A game† both physically and psychologically. However, being on one’s â€Å"A game† from a psychological point of view is an uphill task considering the various obstacles that students face and the impact of their motivation and emotions. Some students are also exposed to conditions that have adverse effects on thei r psychological well-being and makes it difficult for them to develop the necessary level of self-esteem and motivation to succeed in college. AfterRead MoreThe Key Components Of Emotional Intelligence1609 Words   |  7 PagesEmotional Intelligence, Science and technology are continuously advancing. According to Goleman (1998), prior to the 1990s, emotions were largely unexplored. Goldman suggests that more recent developments in technology have resulted in research on the brain and the psychology of emotion. He argues that there is now a growing body of research that suggests that emotions are a fundamental component of intelligence. He suggests that historically, intelligence has been thought of by many as a fixedRead MoreTheories of Motivation1011 Words   |  5 PagesTheories of Motivation Arousal: * A person’s state of alertness and mental and physical activation. Arousal Theory: * People are motivated to maintain an optimal level of arousal. * The optimal level is different for all of us. Stimulus Motives: * Motives that cause us to increase stimulation. * Appear to be unlearned, * Curiosity, exploration, and play that occur when your arousal is too low. Yerkes-Dodson Law Yerkes-Dodson Law: * Principle that performance on a

The Al-Shabaab Terrorist Group Free Essay Example, 2750 words

Islamic Courts Union was a group of Sharia courts who collaborated to form a rival administration against Somalia’s Transitional Federal Government. ICU was larger group within which Al-Shabaab operated. The ICU broke up, and the Al-Shabaab reorganized themselves into a more combatant group. Al-Shabaab began a campaign of encouraging people from all localities across the country to join their ranks. The motive of this campaign was to encourage additional people to participate in the jihad group operations in order to increase in numbers and maintain power. The chief of awareness raising of Al-Shabaab, Sheikh Mohamed Shongole, requested parents to send their unmarried girls to fight alongside male militants (Little, 2012). Massive inclusion is one of the strategies that terrorists groups employ in order to gain financial and human resources to aid their perilous operations. The initial members of Al-Shabaab are believed to have emerged and organized themselves into a group in 2003 (Leuprecht & Hall, 2013). The group formerly emerged as militant youth wing of al-Ittihad al-Islam. Al-Ittihad al-Islam was one of the Somali extremist groups of 1980s and 1990s. Al-Shabaab remained inactive for several years without taking control of any territory. We will write a custom essay sample on The Al-Shabaab Terrorist Group or any topic specifically for you Only $17.96 $11.86/pageorder now It is believed that the group might have taken years of rest in organizing deadly attacks to commence later. Leadership challenges and lack of finances were among the constraints that hit the group during this period of inactivity. The year 2006 saw the removal of the Islamic Courts Union from Mogadishu, the Somalia capital, by Ethiopian forces (Leuprecht Eritrea used the group as a proxy against its long-term enemy, Ethiopia. The Al-Shabaab group retreated to the swampy areas of South Somalia from where the members conducted conventional guerilla campaigns that led to the defeat of advancing Ethiopian forces. The association of Al-Shabaab with Al-Qaeda signaled a new approach in 2008.

A Doll s House By Henrik Ibsen - 1639 Words

In the play A Doll’s House, Henrik Ibsen examines the roles of a woman during the nineteenth century in a male dominated Victorian society. The play is a well-played out journey of the main character, Nora, self-discovery and struggles against the oppression of her husband Torvald and the society he represents. Nora, who is the wife of Torvald Helmer, is the heroine of the play in the end. At the beginning of Act I, the scene is a clear picture of the lifestyle of the Helmer’s household. The Helmer’s are prominent members of the Victorian society. Nora purpose in life is to be happy for her husband and children. Torvald appears to be a loving, devoted, and generous husband. (3). Nora has taken drastic measures to save her husband’s†¦show more content†¦Torvald is constantly treating Nora like a child by calling her childlike names and not regarding her as an adult. In Act III, Nora goes from being Torvald’s â€Å"little singing-bi rd† (132) to being a â€Å"miserable creature† (133) when Torvald feels his reputation is in jeopardy and begins to berate and verbally abuse Nora by name calling. He is more worried about what people will think of him that he wants to cover up Nora’s mess at any cost. Torvald does not care about what Nora is going through, but she did it all for the appearance of her husband. Torvalds’s role as her husband is understood to the reader as the masculine role of the bread winner as both a lawyer and banker. Ibsen makes it clear that Torvald has a physical and emotional control over his wife as he treats her like a child, a plaything, and his personal doll. He constantly uses degrading pet names such as â€Å"little squirrel,† â€Å"little lark,† â€Å"little spendthrift,† and â€Å"little featherhead.† (I.4-5). As Torvald treats Nora like a child, she continues to follow her husband’s conception of her. Nora’s actions conveys the many compromises women make in order to fit into society and marriage. Ibsen has set the tone for Nora’s character as one who is a helpless damsel as she asks for money for Christmas from Trovald. He continues to show her that he is in control by telling her â€Å"still, you know, we can’t spend money recklessly.† (I.5). Acting as a spoil child, Nora replies to

How Social Inequalities Affect A Person S Experience Of...

The aim of this essay is to look at how social inequalities affect a person`s experience of drug and alcohol dependency and their potential for recovery or successful treatment. Due to social inequality people are ostracised from society, these individuals who are stigmatised and suffer discrimination are often the poor as opposed to the hierarchy who have better opportunities in life. Social Inequality refers to the way individuals in society are labelled regarding their status. This could be their citizenship, location or other factors such as age, gender or class. This essay will look at social inequalities and who experiences them, however the main focus will be on those with drug and alcohol dependencies and how stigma and marginalisation are attached to them. Additionally the essay will look at some of the reasons why the stigma attached to someone dependent on drugs or alcohol can create barriers to accessing treatment and impact on their recovery. There are two main areas for social inequality, one being the equality of conditions, the other being income and material possessions. (Lewis 2011) The poor are being blamed for their own poverty and have been labelled as scroungers who prefer to receive benefits than earn a living. In actual fact a large number of people living in poverty are working, these are usually long hours for minimum wages. Housing is also typical of social inequality, in particular the homeless or those who are in hostels. The poorer communitiesShow MoreRelatedHsc Level 5 Unit 534 Essay14626 Words   |  59 PagesCandidate Performance Evidence Record | | NVQ Title and Level: Health and Social Care level 5 Unit 534 †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...... Candidate Name: Rafal Gac †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..................... Use this form to record details of activities (tick as appropriate) Observed by your assessor | | Professional discussion | | Evidence ref:Unit numbers: | Seen by an expert witness | | Product evidence observed | | | Seen by a witness | | Assignment/ ProjectOther__________________Read MoreDiscuss the Importance of Non Verbal Communication to Education24125 Words   |  97 PagesInternational Fund for Agricultural Development Enabling poor rural people to overcome poverty * Rural Poverty Portal * Contact us * Employment scam * Site map * Copyright * Subscribe * What s new * Accessibility ------------------------------------------------- Top of Form Search Bottom of Form * Home * About * Operations * Development effectiveness * Evaluation * From the field * Partners * Topics * Newsroom * Events Read MoreProject Mgmt296381 Words   |  1186 PagesTopics Chapter 1 Modern Project Management Chapter 8 Scheduling resources and cost 1.2 Project defined 1.3 Project management defined 1.4 Projects and programs (.2) 2.1 The project life cycle (.2.3) App. G.1 The project manager App. G.7 Political and social environments F.1 Integration of project management processes [3.1] 6.5.2 Setting a schedule baseline [8.1.4] 6.5.3.1 Setting a resource schedule 6.5.2.4 Resource leveling 7.2 Setting a cost and time baseline schedule (1.3.5) [8.1.3] 6.5.2.3 CriticalRead MoreDeveloping Management Skills404131 Words   |  1617 Pagesbuilt-in pretests and posttests, focus on what you need to learn and to review in order to succeed. Visit www.mymanagementlab.com to learn more. DEVELOPING MANAGEMENT SKILLS EIGHTH EDITION David A. Whetten BRIGHAM YOUNG UNIVERSITY Kim S. Cameron UNIVERSITY OF MICHIGAN Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul SingaporeRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesperspectives on the past) Includes bibliographical references. ISBN 978-1-4399-0269-1 (cloth : alk. paper)—ISBN 978-1-4399-0270-7 (paper : alk. paper)—ISBN 978-1-4399-0271-4 (electronic) 1. History, Modern—20th century. 2. Twentieth century. 3. Social history—20th century. 4. World politics—20th century. I. Adas, Michael, 1943– II. American Historical Association. D421.E77 2010 909.82—dc22 2009052961 The paper used in this publication meets the requirements of the American National Standard

Supply Chain Operations for Ergon Energy- myassignmenthelp.com

Question: Discuss about theSupply Chain Operations for Ergon Energy. Answer: Overview of Ergon Energy Australia Ergon Energy is a subsidiary of the Energy Queensland Limited (EQL), a corporation owned by Government of Queensland. Ergon Energy provides energy to all of Queensland, except south-east Queensland via the Australian Energy Regulator (AER) network which sets the prices that Ergon Energy can charge from customers. The company was founded on July 1, 1999 and has its headquarters in Townsville (Corporate profile, 2017). Ergon Energy is an active player in unconventional energy generation mechanisms and is one of the chief buyers of renewable power resources in Australia. The company is a major contributor to the skill-development process across the Queensland region. The company also pays attention to its social responsibility through partnerships with certain client communities. Ergon Energys distribution network including poling and wiring is mainly managed by the Australian Energy Regulator (AER). This authority also sets the revenues that can be collected by Ergon Energy for its services (Service regions and depot map, 2017). One of the other subsidiaries of the company is Ergon Energy Telecommunications pvt ltd, with Nexium Telecommunications as its trade name. This organization mainly serves Ergon Energys communication needs and is an authorized telecommunications transporter that also provides Queensland with high-speed broadband. The company has a joint undertaking with Energex Ltd, Sparq Solutions pvt ltd that offers Communications Technology and Information solutions to them (Executive management team, 2017). Ergon Energys core values are based on an abbreviated term known as SPIRIT. It stands for Safety, Professionalism, Integrity, Respect, Innovation and Team Work. The companys goal is to implant these values into the conscious minds of all of its employees so that they can always remember these and implement in daily professional routine (Environmental management practices, 2017). Day-today-Operation of Ergon Energy The electricity network of Ergon Energy consists of a hundred-and-sixty-thousand km of powerlines and approx. 1 million electricity poles. It also consists of related infrastructure like the main substations and electricity transformers. Ergon Energy has since Aug 2007 possessed and made to function the Barcaldine gas-fired power station and associated set-up that is responsible for supplying power to main grid (Ergon Energy Corporation Limited, 2010). There are two main functional areas in which Ergon Energy generally operates into. One of them is the department which manufactures and manages electricity allocation network and the other is the retail department whose task is to sell that electricity to common people and businesses (Corporate profile, 2017). The network functional area of Ergon Energy is responsible for manufacturing and distributing the electricity in the entire region of Queensland, basically building poles and wires. Under this operational function, Ergon Energy also has certain roles to play which includes informing their customers of planned and unplanned outages and restoration processes, to restore power quickly after a natural disaster such as cyclone or floods, to add and establish new connections to homes and businesses, to accommodate connections for solar and new technologies, to ensure their customers and staff around electricity are safe, to read over 5 million meters each year and plan for the future of electricity network (OSullivan, Oo Harvey, 2010). Ergon Energy also has another major functional area Retail. The main objective of this functional area is to sell electricity connections and opening of new accounts and arranging location shifts, calculation of correct tariff plans for every customer, managing electricity usage, giving customers various options to pay for accounts, subscribing for clean energy and donating for Royal Flying Doctor Service (Service regions and depot map, 2017). Linkages between Ergon Energy operations and courses theory The LB5230 theory as supplied in our courseware that deals with the concepts of the Supply Chain Management, Value Chain Management and Operations Management has a significant impact on the business operations of Ergon Energy (Coelli Lawerence, 2006). Operations Management is the art and science of making sure that goods and services of the firm are made and delivered in an effective manner to the end customers. OM includes the know-how of designing of goods, services, the processes that manufacture them, the everyday upkeep of those processes and the continuous improvement of such processes (Roy, 2005). The Value Chain background is formed when a tactical process at the strategic level, a plan procedure on the planning level and operations procedures on the operating level exists in the organization. A value chain is the process that disaggregates a firm into its strategically relevant activities to understand the behavior of costs and the existing and potential sources of differentiation (Roy, 2005, p.120). The typical value chain as made known by Porter includes of a set of actions which are done to produce, design, advertise, supply and support their product. Michael E. Porter has classified these actions into two broad headings viz: Primary Activities These are activities which include outbound logistics, inbound logistics, operations, sales and marketing, services in the basic value chain building value directly Support Activities Support activities include collection, human resource management, management of technology, organizational infrastructure backing the value creation in the basic value chain Supply Chain Management A supply chain management encompasses all the integrated activities that actually bring the end product to market and make customers satisfied. The Supply Chain Management program integrates topics from manufacturing operations, purchasing, transportation and physical distribution (Coelli Lawerence, 2006, p. 236). Ergon Energy is one of leading and highly diverse electricity supply companies of Australia and it does understand its responsibility to coordinate its operations in a manner that minimizes ecological impact. Ergon Energy is a socially responsible and conscious electricity supply organization of Australia that has been in the industry since more than a decade. The organization employs over 4000 people and has been rated as a top company to work for in Australia because of its decent corporate culture and high employee satisfaction ratings (Sioshansi, 2016). Ergon Energy is under the regulation of National Electricity Rules (NER) that is a part of the Australian Energy Regulator (AER). AER is responsible to set the amount of revenues that Ergon Energy is permitted to collect (OSullivan, Oo Harvey, 2010). Such revenue figures construct approx. fifty percent electricity retail price in Queensland. The company has extensively engaged with its customers to make them informed of their proposal and with constant support from the Australian Energy Regulator the company would be able to deliver premium quality results for regional Queensland (Demand and energy management plan, 2017). The company has a vital role in all the four elements of the power supply chain. Ergon Energy is both a supplier and a buyer, and plays less significant roles in creation and transmission of electricity. These revenues as estimated by the AER are primarily aimed at recovering the costs incurred in distributing electricity to customers (Response to ACCC discussion paper: National broadband network points of interconnect, 2017). The company has employed a coordinated, varied customer/community arrangement program in order to align its long-term interests of customers. One of the main aims of the organization has been to provide customers and other shareholders with a prospect to let know of their views and give input on expenditure schemes and important investments. Such inputs and suggestions are also processed to critically analyze the customers paying patterns for companys various services and standards (Corporate profile, 2017). These efforts of Ergon Energy have helped the organization to better understand the upcoming challenges that may be faced in the community and industry in general (Evans Hunt, 2009). The companys customer arrangement program for supervisory scheme since the last eighteen months has involved uninterrupted customer engagement that is supported by online information sharing and also important customer research package. The companys significant Board, CEO and top organization commit ment to local stakeholder and main body involvement (Executive management team, 2017). Sustainability within the Business model of Ergon Energy As per the business model of the company, the network of Ergon Energy would be such that provides an easily accessible platform and an equitable access to distributed energy resources and applications paving the path for an effective market that enables desired outcomes in a cost-efficient way. Ergon Energy has collaborated with the Government of Queensland to perform the outlined initiatives with the assistance of The Queensland Plan: a 30-year vision for Queensland; and PowerQ: a long-term strategy for Queenslands electricity sector (Liu, Rasul, Oo, Khan, 2010, p. 4). To align the strategic plans with these key planning documents Ergon Energy has made vital strategic plans. As part of this empowerment process, it is one of the objectives of the company to deliver the Queensland economy through certain techniques and methods. These methods include some key strategic objectives, strategic enablers and the outcomes derived from applying such techniques (Ergon Energy Corporation Limited, 2010). Strategic Objectives- the Company aims to achieve certain key strategic objectives through customer choice and control. The company aims to increase in average network price below inflation. Ergon Energy also aims to increase the productivity of energy resources. Key Strategic Enablers Some of the key strategic enablers of the company are effective market and prudent investment. Ergon Energy also strives to offer efficient service to its customers. Outcomes By carefully implementing the strategic objectives and key strategic enablers, Ergon Energy achieves customer value. The company also allows for better flexible work practices. Another major outcome is that the Queensland economy becomes stronger through the utilization of the Developer Charter. Ergon Energy has undergone fair restructuring to achieve new strategic direction, and updated its accountabilities to emphasize more on efficiency and enable for an effective market in the Queensland economy (Liu, Rasul, Oo, Khan, 2010). References Coelli, T. Lawerence, D., A. (2006). Performance measurement and regulation of network utilities. Cheltenham, UK: Edward Elgar. Ergon Energy Corporation Limited. (2010). Response to ACCC discussion paper: National broadband network points of interconnect. Retrieved from https://www.accc.gov.au/system/files/Ergon%20Energy%20-%20Public%20submission%20on%20NBN%20POIs.pdf. Ergon Energy. (2017). Corporate profile. Retrieved from https://www.ergon.com.au/about-us/who-we-are/our-company/corporate-profile. Ergon Energy. (2017). Demand and energy management plan. Retrieved from https://www.ergon.com.au/__data/assets/pdf_file/0005/241394/Demand-and-Energy-Management-Plan-2017-18.pdf. Ergon Energy. (2017). Environmental management practices. Retrieved from https://www.ergon.com.au/network/network-management/environmental-management. Ergon Energy. (2017). Executive management team. Retrieved from https://www.ergon.com.au/about-us/who-we-are/our-company/leadership-team/executive-team. Ergon Energy. (2017). Service regions and depot map. Retrieved from https://www.ergon.com.au/about-us/who-we-are/our-company/service-regions-and-depot-map. Evans, J. Hunt, L., C. (2009). International handbook on the economics of energy. Cheltenham, UK: Edward Elgar. Liu, G., Rasul, M., Oo, A., Khan, M. (2010). Emissions calculation for a grid-assisted hybrid renewable energy system in central Queensland region. Fusion Solutions: Challenges and Innovations: Proceedings of the 2010 IV Network conference(pp. 1-1). OSullivan, B., Oo, A., Harvey, B. (2010). Fusion Solutions: Challenges and Innovations : Proceedings of the 2010 IV Network conference. Ergon energy alternative augmentation evaluation tool for distribution planning, pp. 1-1. Roy, Dr., R., M. (2005). A modern approach to operations management. New Delhi, India: New Age International Publishers. Sioshansi, F., P. (2016). Future of utilities - utilities of the future: How technological innovations in distributed energy resources will reshape the electric power sector. London, UK: Academic Press.

Research Paper for Services and Products MNC

Question: Google is a company that has created a road map for what IT companies should be like; explain how Google can be considered to be one of the worlds best companies and at the same time one of the worlds most secretive organisations. Answer: Google Inc is a US based MNC, which is predominantly tech firm deals with internet based services and products that has revolutionised the world. It was founded in 1998 that aimed to organise the data of the world which should show universal usefulness and accessibility to the aspect of information accessibility. Headquartered in California, it has been instrumental in shaping the internet and defining new products that has helped daily lives to be benefitted immensely. Looking back the chronological events, its is evident that the key to become an aggregator was the coding behind the search results which was much sharper and relevant than that of the nearest rival. In this essay we try to decipher as to how Google grow fast and big, as one of the ITs most admired firms while it is also too secretive in whatever it does. The company started as a search company enabled the products and services to evolve over a period of time (Arundel, 2001). The success of Google existence is the search engine which was its first product to the world. This required coding and the ability to translate into ten different languages was a strategy which unified the Google users. This platform of search was later on improved with stickiness factor by Doodle that depicts an icon for any event in history. Gmail an advanced brand of email from Google also connected the people and opened up communication and free services offering chat and few innovative features which other email providers did not have. Most of the innovation by Google is addressing the user based needs and more international in approach that allowed the company to penetrate and play as the only integrator for the whole world. Google personalisation and customisation at the mass level showed that innovation in digital platform helped to segregate the markets and yet offered them the customisability in whatever they wanted to do online (Steiber, 2013). The company initially offer ed standalone products while most of them were path breaking which disrupted the online world. The company emerged as an IT firm, which had charted the growth of internet keeping the needs of the users in mind. It became mass producer of content, news at one stop becoming the internet enabled company to stamp its identity. It was clearly finding its way in shaping the organisation but is secretive as the launch had competition which it was wary of. The Google approach to launch had the official launch date with the company or product head describing the usage benefits are the standard patterns (Teece, 2010). This however, is a closely guarded secret as its numerous idea incubation teams in Google adopted the concept to deliver a more secretive affair. Much of it is due to the nature of online applications that had to be tested and beta testing was launched. This shaped Googles ability to understand the coding phase and testing phase which needed to meet the user expectations at glob al level (Goswami, Mattoo and Sa ez, 2012). The secretive nature however is more on the lines of Googles ability to understand the target population their demand patterns which should reflect in the promise of the new venture (Jean, Chiou and Zou, 2013). The second game changer development that helped Google to foray ahead is Google Adwords that is a self service programme which enabled users to pay online, and choose key words that are used for the huge internet customer based for targeting. It also offered Google analytics and performance feedback that helped to understand the viability of what pays. This changed the way the internet evolved as Google gradually become a power player in defining the web architecture and how the documents, photos, media will be shared with the different programming languages with the integration of Google APIs. The above invention was first of its kind which shows how product driven architecture in Google gave its way to services. This is more users based and closely linked to the Google search engine of tag words. Googles ability to design content or information with the tag words therefore is a surprise as it evolved as more of a solution centric breaking the trend of the product centric image. Thi s makes Googles think tank outshine the nearest competitors and its innovation created user stickiness while no other competitor could imitate. Google thus is able to shape and control the internet dependency from the varied users groups like IT developers, content and the structure. This was path breaking and disruptive in its class that rendered the users to realise what and how they wanted to use the Google platform. This was a long kept secret as the ability to link the tag words into the Google search system and bring out the effectiveness in output required Google algorithm which kept on changing over the years. This was a more of an emergent need of the users which was offered while Google kept this project under wraps until the concept and coding and output matched to what it wanted. There is a need to secrecy which Google realised as this is a monetising model that is what users wanted and is the game changer of how personalisation of search content, visibility is being con trolled (Muhlbacher, Leihs and Dahringer, 2006). While the whole world seeks information in the form of news, Google timed its Google News that managed to tap over 4000 new sources to start and now have reached over 50,000 sources giving a boost in online readership, new websites and web pages that are reaching to billions of readers in different countries and languages. This is a key integrative feature which Google recognised for the digital world. It also segregated the scholars and launched a search engine for research domain in any subject along with the Google books that had excerpts of e-books for users to read before buying offline or online. The news also allowed Google to foray into digital media where it controlled and adorned the aggregator which compelled different stakeholders to be a part of the search for news. The company hence was emerging more of an application oriented IT firm rather which exploited the online platform. This was a more streamlined version of what other search engines offered but the ability to a ggregate globally with all countries and across language domains showed the capability of the IT engineering prowess. This gain showed how Google strategy was inclusive of variety of people, their needs and had to adopt a carefully adopted strategy to launch the application to the world stage. It led them to do continuous innovation and also be the one of most open in terms of accepting ideas inside the firm. The organisational culture of the IT project teams working in multiple projects showed the need to be open in terms of communication, project viability, testing till the final launch. This whole approach however is a closely guarded secret as Googles foray needs to be tested online which tests the reliability and validity of the new application intended for the user based satisfaction. The strategy of Google to penetrate search engine market also led to creation of Google toolbar a plugin which made the search possible even without the Google home page (Teece, 2010). The social media boom was coming, so the need to integrate and offer people to people platform using Orkut and later on GooglePlus was born. The trend of the Googles foray into each of the above technology platforms are interlinked to the user based demands while few of them addressed the latent needs of the users that did not exist before. Over the years, Googles delivery and launch in providing search email led to higher level of communication on the internet which is blogging. The company did acquisition as it had received rounds of funding and its model had monetisation capability which other search engines did not offer. It was aware of usenet and blogging as the content becoming more organised and a part of the daily transactions. It also launched Picasa that consisted of sharing of picture album s, along with the textual content. The trends in the internet emerged fast and with its team, Googles closely guarded secret is spawned in the backyards. This led to the creation of the empower teams who did incubation of idea which is very unlikely in American corporation when compared to Japanese management. Googles strategy to offer technical advanced cutting edge tools online is a blend of the user based habits and feedbacks. This became predominantly a key (Gilligan and Hird, 2013). The Google RD labs therefore showed that it wanted to aid businesses with corporate emails that are customisable (Savoia and Copeland, 2011). It has also integrated with other software applications like Microsoft office as Google Docs, followed by Google Excel. Therefore Googles ability to do collaborative invention that allows users to use the features of the PC to be used on smart phones is a revolutionary innovation. The company showed the capability of computing by showing that it is committed to the invention that led to opening up of offices in UK, Germany, China and India. Most of the innovation like Google chat emerged as an email add on, when Google employees used to interact at personal level (Sofka et al. 2012). The firm level diverse thinking and open culture led to innovative ideas and offers to design more intuitive tools that were enablers of user functions. Gradual development of the Googles offerings tend to integrate the mobile based interfaces, applications in smar tphone Apps which are the changing face of the technology shaping the user lifestyle. GooglePlaystore similar to the Appleplaystore challenged the Apple and Blackberry domination and its foray into designing Android OS (operating system) showed the mobile industry to be the initiator and facilitator status. It allowed manufacturers of the smart phones to take advantage of the Googles OS, to be a based and offer Google Playstore to download Apps paid or free as per requirements. Google understood that the knowledge of the employees who are able to collaborate are spawning now more innovative ideas that are solution centric software applications (Steiber, 2013). There is a gradual shift of the product to software application centric developments. The trend in internal research previously had the monetising approach in Google that now has been modelled in such a manner which is leading to greater idea generation and multiple projects running at the same time. The essence of the Googles approach to employee diversity which is helping to do innovation lies in the fact that talent is the key. It has been able to control and shape the online world as innovation holds the key while it has been able to foray from IT Company to a media firm (Mayer, 2008). The ability to integrate and address diverse needs and the role of facilitator and be solution centric allowed the firm to reach greater heights in the consumer perception. The clear cut strategy of Google chronological events show that it has been able to show domination of web events though the competition is stiff, it has consolidated the users in a manner that compels them to stick to use one or more services. The Googles approach to the development from idea stage is closely guarded secret as most of the teams in Google work separately. The feasibility of the new application or product developed are found to be similar, and based on previous platforms (Mulgan, 2012). The Googles approach t o development seeks to address the gaps in the technology ecosystem which has taken internet world by storm and now mobiles to adapt OS which is free. The approach to the online world therefore shows distinct traits, of secrecy during development which is only leaked after testing phase is over. Google builds on the user expectations and makes the users wait till the final launch date is decided at the HQ. It is a standard practice but Googles take on Apple, Blackberry being an IT company required them to understand the broader technological impact it will make in the world. This reflects the Googles approach to organisational culture and entrepreneurship coupled with the ambition to dominate the world (Finkle, 2012). The current Googles offerings are motivated by competition and the redefining it with more options. The ability to do it differently is a secret research which Google needs to guard in order gain to take on the competition headlong. The issue of succeeding in the techn ological world where things change in three months, need to prepare as a company. Hence the secrecy mode and ability to understand the customer nerves of technology adaptation in their lifestyle. There is also the fear of failure as Googles approach to differentiate in the technology world depended on its ability to differentiate IT offerings as much of them are improvised and improved versions of existing competitor products (Kultti et al. 2006). Comparing Google Maps and Google search engine, the former shows innovation while the latter shows the Googles technological ability to upgrade the Yahoo search engines structure. There is higher degree of innovation in each of the innovation that Google has engaged into which speaks about the passion that had secrecy to ward off competition (Bos et al. 2015). It wants to guard the rate of innovation and its scope which is mostly disruptive in this technological world as higher stakes are embedded in it. It is a common feature even in the manufacturing world where the NPD (new product development) has many failures and prototypes until the final version is tested for launch. There is also a monetary angle as all the efforts in man hours committed also needs the walled approach to NPD (Gassmann et al. 2010). Hence, most of the Googles innovation is perhaps the passion to improve the existing competitors offerings, while Google has changed it by designing new IT projects which are disruptive to the core. The strategy is to leave the competition at bay and move ahead in technological and concept superiority which leaves a large gap between the followers and Google. All of these show that Google does not want the companys information of NPD to be divulged. Secrecy forms thus a potent weapon to one of the key organising principles for the creative process of innovation. 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